The social economy of monetary prizes in ancient Greek athletics and the transition from amateurism to professionalism

This presentation explores how the introduction of cash prizes for athletes in ancient Greece influenced the development of economic and social incentives and the commercialization of athletic competitions during the classical period. Initially, Greek athletics emphasized arete (virtue) and civic honor. Including financial rewards, however, transformed the nature of these competitions. Drawing on sources from classical studies, economics, and sports history, my research examines the motivations of city-states in offering monetary prizes and how these incentives shaped the behavior of athletes and their social status.